{"title":"House Roasted Houjicha","description":"\u003cp style=\"text-align: center;\"\u003eOur collection of house roasted houjicha features selections from \u003cspan\u003eJapan’s top producers, slowly roasted on our infrared roaster, transforming flavor and accentuating aroma. Unavailable available anywhere outside of Kettl, this collection offers unique expressions of some of our favorite teas.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan\u003eSubscribe to our Roast Club to receive a unique house roasted selection every month, shipped direct to your door within 24 hours of roasting.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"roast-club-6-months-of-freshly-milled-houjicha","title":"Roast Club Subscription:  Fresh Roasted Houjicha","description":"\u003cp\u003eWelcome to Roast Club. Each month Kettl will choose a select tea from one of Japan’s top producers—think unique cultivars and particularly fragrant selections—and slowly roast the tea on our in-house infrared roaster, transforming it into a one-of-a-kind houjicha. We pack the tea in house immediately after roasting to ensure a fresh and fragrant tea awaits you.\u003cbr\u003e\u003cbr\u003eAll new Roast Club installments ship on the 15th of each month. \u003cbr\u003e\u003cbr\u003eMembers who join between the 1st and the 15th will receive the upcoming selection as their first order, shipped on the 15th. Members who join between the 15th and the end of the month will receive the current selection as their first order immediately upon sign up. Ensuing orders will be processed on the 15th.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Kettl ","offers":[{"title":"Default Title","offer_id":44827594129658,"sku":"039531955237","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/3ea20b09-4306-45e7-becd-955d2d6d0878.jpg?v=1767625789"},{"product_id":"house-roasted-tanegashima-bancha-houjicha","title":"House Roasted Tanegashima Bancha Houjicha","description":"A sweet and comforting houjicha made from bancha produced by various small farmers in Tanegashima. Last month, we featured a house roasted kukicha from the same collective of farmers, and we're excited to showcase more of their unique offerings with this selection made from the late harvest tea grown throughout the island. Unassuming but deeply inviting, this houjicha is ultra classic and incredibly drinkable.  ","brand":"Kettl ","offers":[{"title":"50g","offer_id":48221493526778,"sku":"184833807392","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/096da501-bc70-464c-810c-5c33ccd7fcd8.jpg?v=1771604969"},{"product_id":"house-roasted-ryogochi-seimei-houjicha","title":"House Roasted Ryogochi Seimei Houjicha","description":"Jiro Katahira is one of the most revered producers working in Shizuoka today, having developed a reputation for meticulous farm management and an approach to processing that results in highly expressive teas with incredible fidelity. Working almost exclusively with single cultivar teas, Karahira-san focuses on lightly steamed expressions that put the natural flavors of the tea plant and the terroir of his land in full focus. In addition to yielding some of our favorite sencha, this approach creates the perfect canvas for houjicha. This selection is made from Seimei, an incredibly rare cultivar that is primarily used in matcha and gyokuro. Expressive and complex on its own, we couldn’t resist the opportunity to see it transform through the roasting process. The result is a deep and thought-provoking houjicha of the highest order. ","brand":"Kettl ","offers":[{"title":"50g","offer_id":48403128418554,"sku":"184835356386","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/b7ffbb8b-5f59-4825-b140-ee82bec1a440.jpg?v=1777302903"},{"product_id":"house-roasted-furukawa-samidori-houjicha","title":"House Roasted Furukawa Samidori Houjicha","description":"Yoshitsugu Furukawa needs little introduction. Beyond producing the most recent #1 Matcha in Japan, he is widely regarded as one of the most celebrated growers of high-grade Tencha—not only in Uji, but anywhere in Japan. His commitment runs deep. He works entirely on his own terms, by hand, with no shortcuts, and with a level of care that is increasingly rare. With only one harvest taken from each field per year, every lot produced at his factory is first flush.\u003cbr\u003e\u003cbr\u003eThis special house-roasted Houjicha is made from first harvest Samidori stems, grown with the same meticulous attention as the award-winning Matcha for which Furukawa-san is known. The cup is striking: a resounding sweetness, high-toned freshness, a soft nutty nose, and a lingering, savory umami that gives the tea unusual depth for a roast. This Houjicha is not only distinctive—it may be among the finest we have ever offered.","brand":"Kettl ","offers":[{"title":"50g","offer_id":48489069183226,"sku":"184835951307","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/b0982304-e6fb-485c-a442-0d1de13d1ba6.jpg?v=1773845138"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/collections\/House_Roasted_Houjicha.jpg?v=1715348954","url":"https:\/\/kettl.pro\/collections\/house-roasted-houjicha.oembed","provider":"Kettl ","version":"1.0","type":"link"}